Why We Can't Do SEO Without CRO
Over the last few years, Google has prioritized new ranking factors around engagement and searcher satisfaction that are forcing SEOs to think more like CROs than ever before. In this presentation, Rand will dig into why optimizing for searcher task completion is so critical, and a step by step process for how to achieve this challenging new goal.
During this session, you'll learn:
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PHOTOS OF THE TALK
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