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Don’t miss a single insight, tactic, strategy, tip, anecdote, or walk-on song (warning: The Fresh Prince of Bel-Air theme song is about to get stuck in your head) from CTAConf 2019. Watch every session on your own time and access each speaker’s slide decks, to boot.

 
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The Marketing IQ Manifesto

Oli Gardner

We Are All Behavioral Scientists: A New Framework For High-ROI Website Redesigns

Brian Massey

 
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Machine Learning for Marketers

Britney Muller

 
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"Kiki, Do You Love Me?” How to Build Buyer Personas That Help You Win More Loyal Customers, Instead of Pushing Good Ones Away

Sonia Thompson

 
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Don't Fake It: How Smarter Research Can Fuel Your Content

Colin Loughran

 
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Indistractable: How to Control Your Attention and Choose Your Life

Nir Eyal

 
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The Power of Emotion: How to Acquire More Customers by Understanding the Emotional Triggers That Make Them Buy

Talia Wolf

 
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The Practice of Turning VOC Data Into Experiment-Worthy Copy. 

Joanna Wiebe

 
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FEAR-FU: How to Overcome Customer Uncertainties and Boost Conversion with Social

Angie Schottmuller

 
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If You’re One Step Behind Google, You’re Two Steps Behind Your Customer

Sarah Gurbach

 
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Chasing the Elusive Content-Market Fit: A Content Marketing Framework for Ideation, Discovery, and Differentiation

Ross Simmonds

 
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Searching for a Higher Machine-Enhanced Marketing IQ

Jason Miller

 
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Growth by Content: Driving Massive Organic Traffic Without a Big Budget

Nadya Khoja

 
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Why Marketers Need to Think Beyond A/B Testing in 2020

Carl Schmidt

 
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Top 7 Facebook Ads Hacks for 2020

Larry Kim

 
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Neuromarketing, the Science of Purchasing Behavior: How to Use It Effectively to Attract and Convert More Prospects Into Customers

Flavilla Fongang

 
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The Ascension of Mindstate Marketing: How Behavioral Design is Revolutionizing the Role of Marketing in Corporate North America

William Leach

 
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Behavioral Psychometrics and Customer Empathy

Brian Cugelman

 
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Data-Driven Empathy: 7 Hidden Sources of Your Visitors’ Hopes and Fears

Andy Crestodina

 
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6 Lessons from a Marketing Fraud

Tiffany Da Silva

 
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Day 2

Day 1