All Speakers

Live Landing Page Smack Down: The Game Show Edition

 

Michael Aagaard, Oli Gardner, Joanna Wiebe & Peep Laja

 

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35 min

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Full Stack Panel: Digital Marketing Through A Conversion Lens 

 

Joanna Lord, Tiffany DaSilva & Braden Hoeppner

 

36 min
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Unlock Your Company's Growth Engine with Conversion Optimization 

 

Sean Ellis

 

23 min
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Optimizing Persuasion With Buyer Modalities

 

Angie Schottmuller 

 

36 min
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How to Optimize the Crap Out Of Your Lead Gen Landing Pages

 

Brian Massey

 

24 min
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Mobile, Zen Marketing and the Future of Conversion

 

Chris Goward

 

26 min
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3 Undeniably Real Test-Proof Truths That Will Shake What You “Know” About Copywriting

 

Joanna Wiebe

 

31 min
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No-Bullshit Approach to Context-Driven Conversion Rate Optimization

 

Oli Gardner

 

34 min
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15 A/B Test Mistakes I See All The Time (and What to Do About It)

 

Peep Laja

 

24 min
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@peeplaja

PHOTOS OF THE TALK

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Michael Aagaard, Oli Gardner, Joanna Wiebe & Peep Laja

Live Landing Page Smack Down: The Game Show Edition
 
You've never seen landing pages critiqued like this. This was the big session, the grande finale if you will, that closed Call To Action Conference with a serious bang. There were podiums, prizes, buzzers, brutal honesty, foul language, and gallons of blood spilled.
 
10 audience chosen landed pages torn apart, 3 further critiqued for conversion and 1 was chosen as the 2014 CTAConf Landing Page Fight Winner.
 
There were 4 star judges: Michael Aagaard, Peep Laja, Joanna Wiebe and Oli Gardner, and in traditional game show style, they were split into two teams: 

@copyhackers

@oligardner

@ContentVerve

  • Team Canada: Oli & Joanna
  • Team Europe: Peep & Michael.
Watch the video to see who was crowned the 2014 CTAConf Landing Page Smackdown Winner and learn some valuable conversion insights you can apply to your own landing pages.