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Joanna Lord, Tiffany DaSilva & Braden Hoeppner
Full Stack Panel: Digital Marketing Through A Conversion Lens
Joanna Lord, currently VP of Consumer Marketing at Porch, and previously the VP of Growth Marketing at Moz, has spoken around the world educating marketers on topics such as brand marketing, growth marketing, analytics, acquisition, retention and more.
Braden is the CMO of Coastal Contacts and is a proven website strategist and marketer. As an expert in web analytics & conversion optimization, he has spoken on the topic at many conferences.
At the time this video was recorded, Tiffany led conversion rate optimization efforts at Shopify. As a full stack marketer specializing in SEO & SEM, her experience has given her to the opportunity to work on over 100 websites while managing multi-million dollar budgets.
In this fun and energetic, full stack marketing panel, Joanna, Braden and Tiffany share their biggest conversion marketing wins and fails.