Speakers

Call To Action Conference brings together the brightest minds in conversion optimization, email marketing, copywriting, landing pages, pay-per-click, analytics, content marketing and much more. You'll learn from the world’s best marketers, all in one place.

Joanna Wiebe Grey

Joanna
Wiebe

Copywriter & Founder, Copy Hackers

Joanna Wiebe Grey

Joanna
Wiebe

Copywriter & Founder, Copy Hackers

@copyhackers

The original conversion copywriter, Joanna is the founder of Copy Hackers and cofounder of Airstory, the work-writing platform. She's worked with businesses like Invision, Buffer, Shopify and Crazy Egg - and this is her third time talking copy on the Call to Action Conf stage.

Rand- Grey

Rand
Fishkin

Wizard of Moz, Moz

Rand- Grey

Rand
Fishkin

Wizard of Moz, Moz

@randfish

Rand Fishkin uses the ludicrous title, Wizard of Moz. He's founder and former CEO of Moz, co-author of a pair of books on SEO, and co-founder of Inbound.org.

Mari Smith Grey

Mari
Smith

Facebook Marketing Expert & Author, MariSmith.com

Mari Smith Grey

Mari
Smith

Facebook Marketing Expert & Author, MariSmith.com

@MariSmith

Mari Smith is the Premier Facebook Marketing Expert, often referred to as “the Queen of Facebook.” Facebook hired Mari to teach SMBs throughout the US at the Boost Your Business series of events. Mari serves as Brand Ambassador for many leading global companies and travels the world to speak and train at major events. She is the author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day. She is also an expert webinar leader and live webcast host, often hired by corporations to provide specialized online social media trainings for their audiences.

Scott Stratten Grey

Scott
Stratten

Author & President, UnMarketing

Scott Stratten Grey

Scott
Stratten

Author & President, UnMarketing

@unmarketing

Scott Stratten is the President of Un-Marketing. He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. It’s all about positioning yourself as a trusted expert in front of your target market, so when they have the need, they choose you.

Amy Grey

Amy
Harrison

Founder, Harrisonamy Copywriting

Amy Grey

Amy
Harrison

Founder, Harrisonamy Copywriting

@HarrisonAmy

Amy Harrison is a copywriter and content consultant who likes to write, train... and talk. She’s also the owner of Write With Influence: an online resource that helps business owners write better marketing content faster and easier. And she is the host (and many of the characters) of AmyTV: an online comedy sketch show about writing compelling business copy (new episodes coming soon) business copy.

Jessica Grey

Jessica
Best

Director of Data-Driven Marketing, Barkley

Jessica Grey

Jessica
Best

Director of Data-Driven Marketing, Barkley

@bestofjess

Jessica is one part massive email marketing nerd and one part permission-marketing evangelist. She’s stimulated ROI in customer- and data-driven marketing for a diverse clientele, including Dairy Queen, Spirit Airlines, Hostess, Water.org, and Hallmark Baby, among many more. Over the last 4 years, she's lead trainings and spoken in front of audiences from dozens to over 300 from Las Vegas to New York City to SXSW Interactive in Austin in 2013. In 2016, she joined the Barkley team as Director of Data-Driven Marketing, implementing the best practices she preaches for Barkley clients.

Oli Grey

Oli
Gardner

Co-Founder, Unbounce

Oli Grey

Oli
Gardner

Co-Founder, Unbounce

@oligardner

Oli has seen more landing pages than anyone on the planet. When not trying to rewire conversion methodology, Oli spends time mulling ideas like legally changing his name to "Landing Page" to garner extra SEO love.

Wil Reynolds Grey

Wil
Reynolds

Founder, Seer Interactive

Wil Reynolds Grey

Wil
Reynolds

Founder, Seer Interactive

@wilreynolds

Wil likes helping people and businesses grow. A former teacher with a knack for advising, he’s been helping Fortune 500 companies develop SEO strategies since 1999. Seeing the need for an agency that does good by its team, clients and community, Wil started Seer Interactive in 2002 as a one-man operation out of his living room. Today, Seer is home to over 100 employees across Philadelphia and San Diego.

Claire Grey

Claire
Suellentrop

Founder, Love Your Customers

Claire Grey

Claire
Suellentrop

Founder, Love Your Customers

@ClaireSuellen

Claire Suellentrop loves getting into customers’ heads, uncovering what they really care about, and using those juicy details to create stickier marketing, sales and onboarding funnels for SaaS companies. She teaches DIY founders and marketers to do the same at Love Your Customers.

Michael Grey

Michael
Aagaard

Senior Conversion Optimiser, Unbounce

Michael Grey

Michael
Aagaard

Senior Conversion Optimiser, Unbounce

@contentverve

Unbounce’s Senior Conversion Optimizer, Michael Aagaard, has worked full time with CRO since 2008. Before joining Unbounce in 2015, Aagaard was a self-employed consultant helping companies in North America and Europe improve their online businesses. He is a sought after international keynote speaker and is widely known as one of the most passionate and enthusiastic people in the industry.

Mitch Joel Grey

Mitch
Joel

Author & President, Mirum

Mitch Joel Grey

Mitch
Joel

Author & President, Mirum

@mitchjoel

Mitch Joel is President of Mirum – a global digital marketing agency operating in close to 20 countries. His first book, Six Pixels of Separation, named after his successful blog and podcast is a business and marketing bestseller. His second book, CTRL ALT Delete, was named one of the best business books of 2013 by Amazon.

allison otting grey

Allison
Otting

Lead UI Designer, Disruptive Advertising

allison otting grey

Allison
Otting

Lead UI Designer, Disruptive Advertising

@allisonotting

Allison is one of the best landing page designers in the industry. Creating relevant and beautiful landing page experiences for campaigns is her personal crusade. Over the years, Allison has built thousands of landing pages in dozens of industries and helped hundreds of clients improve the performance of their online marketing.

jonathan dane Grey

Johnathan
Dane

Founder, Klientboost

jonathan dane Grey

Johnathan
Dane

Founder, Klientboost

@JohnathanDane

Johnathan Dane is the founder of KlientBoost, a no-nonsense, creative kick-ass PPC and landing page agency that hustles for results and ROI. He doesn't care about best practices, he cares about making money.

Tyler Farnsworth Grey

Tyler
Farnsworth

Managing Director, August United

Tyler Farnsworth Grey

Tyler
Farnsworth

Managing Director, August United

@tylerfarnsworth

Tyler Farnsworth is the Managing Director of August United, a leading influencer marketing agency. Tyler leads the charge in planning and executing enterprise wide campaigns for various national clients including, Ralphs Grocery Company, PetSmart, See's Candies, and The Golf Channel. Tyler is passionate about telling incredible stories, building and leading award-winning teams, and helping brands connect with the people they serve. He's on a crusade to rid the world of boring marketing and it all starts with fantastic clients that have the guts to say yes.

Kindra Hall Grey

Kindra
Hall

Author & Former Director of Marketing, Kindra Hall

Kindra Hall Grey

Kindra
Hall

Author & Former Director of Marketing, Kindra Hall

@kindramhall

Kindra is an award-winning columnist, author, and national champion storyteller. As a former Director of Marketing and VP of Sales, Kindra discovered the most effective method for capturing attention and increasing revenue—great storytelling. Kindra’s work has been featured in SUCCESS Magazine and behind the scenes in New York Times best selling books. A former board member of the National Storytelling Network, and with a Masters’ Degree in Org Comm & Management, Kindra now teaches innovative brands and executives to close more sales, become better leaders and blow up brands with the irresistible power of strategic storytelling.

Lianna Patch Grey

Lianna
Patch

Copy Director, SNAP Copy

Lianna Patch Grey

Lianna
Patch

Copy Director, SNAP Copy

@punchlinecopy

Lianna Patch is a conversion copywriter and comedian whose greatest dream is to make your customers pause, smile, and click (in that order). Conquer campaigns with her at Punchline Conversion Copywriting, or get quick copy jobs done at SNAP Copy.

craig sullivan grey

Craig
Sullivan

Optimiser In Chief, Optimal Visit

craig sullivan grey

Craig
Sullivan

Optimiser In Chief, Optimal Visit

@optimiseordie

Craig has been blending UX, Analytics, AB Testing and Insight methods for over 12 years now, optimising outcomes for places like Google, Spotify, Lego, Asos and the FT. Using a mixture of design thinking, lean, agile, data, experimentation and cultural change, he’s helped find over £3Bn in additional revenue.

April Dunford Grey

April
Dunford

Managing Partner/CEO, Sprint.ly

April Dunford Grey

April
Dunford

Managing Partner/CEO, Sprint.ly

@aprildunford

April has been a VP Marketing, COO and CEO at a series of successful startups and large global companies. She specializes in market strategy and how you launch and grow new innovative products. She is an active angel investor, board member, and mentor for dozens of startups and is an Entrepreneur in Residence for Ryerson University's Digital Media Zone accelerator. April is also the author of the upcoming book Positioning for Growth - how to make your product distinct and desirable in noisy markets.

joel lettke

Joel
Klettke

Conversion Writer & Owner, Business Casual Copywriting

joel lettke

Joel
Klettke

Conversion Writer & Owner, Business Casual Copywriting

@joelklettke

Joel Klettke is a freelance conversion copywriter and strategist from Calgary, Alberta. He runs Business Casual Copywriting, where he's helped clients like HubSpot, InsightSquared and WP Engine turn more visitors into customers. He also owns Case Study Buddy, a done-for-you case studies service, and enjoyed a brief but glorious stint as a lower-than-D-list Canadian news celebrity.

Alexa Hubley grey

Alexa
Hubley

Customer Communications Specialist, Unbounce

Alexa Hubley grey

Alexa
Hubley

Customer Communications Specialist, Unbounce

@alexa_hubley

Alexa Hubley is the Customer Expansion Communications Specialist at Unbounce. She's a driven self-starter with a passion for learning and helping customers grow. When she's not at work, you can catch her on the soccer pitch, watching romcoms or waiting in line for brunch (because some things in life are worth waiting for).

You’ll get the opportunity to rate each speaker as soon as they leave the stage. After surveying over 1000 attendees in 2016 we’re happy to feature our three highest rated talks for free.

Michael Aagaard
Michael Aagaard
Senior Conversion Optimizer, Unbounce
Amy Harrison
Amy Harrison
Founder, HarrisonAmy Copywriting
Johnathan Dane
Johnathan Dane
Founder, KlientBoost